Sponsored by OutStart

Produced: February 10, 2011

Presenters:
John Ragsdale, VP of Technology Research, TSIA
Michael Gregory, Director of System Engineering,  OutStart

Event Summary:

Leveraging social technologies to improve service operations is no longer bleeding edge: TSIA data shows that mass adoption of discussion forums and other social media channels for support has already occurred, with sometimes lackluster results. Based on findings from TSIA’s annual social media and member technology surveys, as well as real world customer examples from social business expert Outstart, this webcast will focus not on buzzwords, but on business value.

Tune in to hear:

• What’s working at early adopters
• How companies are getting business value from social media technology
• How social media has been leveraged to improve the customer experience

Listen to this interactive webcast, lead by John Ragsdale, Vice President of Technology Research for TSIA, and Michael Gregory, Director of System Engineering for OutStart, as they discuss each of these topics through the lens of actual case studies, each highlighting how service organizations are using social technology to support different business initiatives ranging from customer service to sales and even professional services enablement.

Questions?
We are here to help. Contact Stacy Randolph at stacy.randolph@tsia.com.